26.12.10

Sweat ™ B Sides Pt1

To celebrate the New Year we thought it would be fun to go back into our faults and post some things that we never used, or  rarely used. It will be a 3 part series posting today, Wednesday and New Years Eve....Have fun and remember these are the B sides so don't judge us too harshly :)

This was taken in Puerto Vallarta Mexico by a photographer named Paco. The model on the right we found on the beach one day literally running out of the water, and the model on the right is a friend we see yearly when we visit PV. We were not at this shoot as it took place after we had left Mexico. Paco took a whole a series of shots and somehow when we released them we missed this one which is now one of our favourites from that series.






This is a group shot of models, makeup artists and the Sweat™ owners from a big production we put on one summer in Vancouver. The theme was nature and each of the 3 segments of the show centered around winter, spring and summer.  The models did a great job and the show was spectacular.




This shot you may recognize, however the artwork around this version was meant to be used as an event poster for DJ Bill Bennett.  It turns out that it did not capture the event as Bill wanted it to and this poster was shelved. Then we almost revived it for Valentines 2010 but again it got shelved.  He is in the super popular white Sweat Jock.









This is an out take from the Halloween 2009 shoot. As many of you are aware we are known for doing an annual Halloween shot. The idea surrounding this shot was that antlers were to be added later in photoshop and that the 2 models were shapeshifters engaged in a battle. You will have to go back through our blog to Halloween 2009 to see the actual shot we used in all its photoshopped glory.



These 3 shots are from the 'ice' shoot we did for Christmas/Winter 2010. We only released one shot from this series and these are the other 3 that for various reasons did not make the grade. Sometimes it is is the pose, sometimes its the face expression, or sometimes something else just does not look right.  They are all wearing a black classic ribbed Sweat Brief.































This was a test shot intended to be used in a poster for an event.  A disco ball was to be added later on photoshop. The idea was dropped and we never actually found another use for this. Any ideas? Anyone want to take the shot and make it into something for us? Hmmm, maybe we make it a contest.  He is wearing a white Sweat Trunk.








This shot is from the very first shoot we ever did way back in 2008. The model was truly amazing and has since become a friend and he ended up as a character on our box for the Sweat Sport Brief.
This shows off his back and very kewl dragon tattoo.






In 2009 we were asked to participate in a photographers summit put on by Mega Muscle on Palm Springs. We flew down to PS and had an amazing time with the photographers and models. The models were asked to appear at Hunters a local bar.  As you can see, second from the right is one of the guys looking hot in a white Sweat Trunk.

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