Sweat ™ B Sides Pt2

This was from a series that was used to advertise an event.
This particular photo however, was not used but we just love the
necklace. It is by Cruzazur out of LA. Check them out as they have
some great stuff.

We came up with what we thought was a great idea to pack up some models, head up to a local
mountain and shoot a game of soccer. The whole
shoot was inspired by The Vancouver Olympics.
We did use a shot of the models standing on podiums with medals and flags for an ad during the
Olympics. By and large though the whole day and shoot really did not turn out as we wanted it to. We can tell you though that we had a visit from the ski patrol and a bunch of women skiers got their thrills watching this shoot.

Fishing in underwear anyone? This shoot was done at an amazing home in which we featured their back yard, patio, hot tub and out door shower. They also have a ravine and we thought it might be fun to do some 'fishing' in underwear. We released all the other scenes from that shoot but the fishing pics staid in the fault, that is until now.   

These two pics are behind the scenes of our 2010 Halloween shoot. A company called Glitter Machine was in charge of all the painting and post shoot effects. We came up with the idea and Glitter Machine ran with the idea and made it way better then we even imagined possible. We love how they incorporated the W of our logo onto the models chest. We think it was our best Halloween pic to date. You will have to cruise through the Sweat blog archives to find the final result.

This is a snap we took of the guys promoting Sweat
at a Lady GaGa fashion event. You can see our booth in the back. Lets just say our guys got tons of attention.
They both look awesome on the classic Sweat Brief.